The founders of one of the most trusted eCommerce Growth Agencies give away over 10 years of experience in eCommerce to show you how you can explode your sales without doing a redesign.
Get instant access to the most insane eCommerce Copywriting guide before your start spending $1,000s on a redesign
If you want more sales flooding through your website, you need to read this guide.
Let me tell you why.
About 10 years ago, I stumbled into eCommerce by starting an agency with my brother-in-law. We called it Blend.
Sh*t name, but don’t judge.
We started small by building and marketing small stores - a couple of thousand here, a couple of thousand there.
As our business grew, so did the size of the brands coming to us to help them improve their conversion rate problem with a redesign.
As time went on, we then started to work with multi-national brands who were still asking for the same thing.
But the problem was...
Redesigns made little to no difference to their conversion rates.
Yeah ok, we had some wins in places - sites were faster, had a better user experience, and looked slick.
But it wasn’t until we started optimisation work AFTER the redesign that saw significant hikes in their core metrics.
And where did we spend most of our time to get results like a 117% increase in revenue?
Copywriting.
Yeah, free words in our brains, onto websites to generate sales.
We did this so well that in 2022, we won both the Global and UK CRO Agency of the year award.
Plus a ton more nominations for the work we did for 7 and 8-figure eCommerce brands.
I know, I know, you don’t give a sh*t about our awards.
You care about the results, don’t you?
Alright then, here come our flex.
We’ve used our copywriting techniques in our Customer Value Optimisation (CVO) program to...
Jack up a US Beauty Brand’s sales from email by 126% after just one month. (They didn’t know what had hit them)
Take 2 x Pet Supply Businesses from low 7 figures to 8 figures in annual sales. Yep, you read that right. We did this with two completely separate businesses.
Skyrocket a Home Appliances business by 273% in sales from email marketing. And at the same time, increased overall revenue by 48% over 6 months.
Increase the Conversion Rate of a Sports Nutrition brand by over 100%. Driving a significant amount of sales in just under 6 months.
We’ve got case studies and examples for days, so let’s leave this here...
Regardless of the eCommerce niche or vertical you are working in, we’ve used these copywriting skills and practices to create an influx of sales that a redesign will never hit.
Are you prepared for an increase in sales?
Then grab our guide of highly persuasive eCommerce copywriting techniques and frameworks now.
Which 7 questions to ask all your customers. So you can understand them and learn how to sell to people like them - page 3
How to use answers to survey questions to drive your sales. A simple setup of NPS Surveys that not only builds relationships with customers but actually helps you sell more - page 12
The best way to weave storytelling into your copy. Plus, examples of how different brands can do this and when - page 17
Exactly what style and tone to use when writing for your different demographics. Igniting the want to learn about you and, more importantly, buy from you - page 30
The specific guidance on how to use the 4P’s framework in your copy. Which, in reality, very very few brands can do - page 38
The cardinal sins to avoid when writing for both CRO and SEO. These are literally the key mistakes that are made by 99% of brands out there - page 42
The exact words to use in your copy that make them take action. Regardless of your vertical, there are 'power words' that can be used to do this - page 58